BUMG 6400 - Strategic Data Analytics

Introduction to and discussion of descriptive, predictive and prescriptive analytics and their application to the modern business organization as an analytical toolset to address modern, data-intensive business problems. Overview of key concepts, applications, processes, and techniques relevant to business analytics. Integrates preparing and using actual business data for analytics that support planning and decision-making.

Note: Admission to MBA program.

Credits: 3

Lecture hours: 3