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Nov 21, 2024
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2012-2013 Catalog [ARCHIVED CATALOG]
Business Administration - Marketing BS
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 Return to: Programs (Graduate and Undergraduate)
Bachelor of Science in Business Administration with a Concentration in Marketing
The Bachelor of Science in Business Administration with a Concentration in Marketing is designed to provide an in-depth understanding of marketing. Graduates of this program will find employment opportunities in both the public and private sectors, locally and around the world. The marketing concentration is designed to teach the student concepts and theories and then provide students an opportunity to apply their training when working with local businesses and organizations. Students will spend a substantial amount of time learning to use technology to solve specific marketing problems.
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Degree Requirements
| General Education Program |
31 Hours |
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MATH 1500 satifies the Quantitative Reasoning Component. Further information is listed
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| in the General Education Program Requirements by Content Category in the current |
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| catalog or can be obtained from the dean’s office. |
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| Marketing Core Courses |
18 Hours |
| Marketing Electives |
12 Hours |
| Business Core Courses |
36 Hours |
| Required Nonbusiness Courses |
12 Hours |
| Business Electives |
9 Hours |
| Electives |
2 Hours |
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| Total Hours Required |
120 Hours |
Marketing Core (18 hours)
Marketing Electives (12 hours)
Business Core Courses (33 hours)
Technology Elective
Choose one Technology elective. Required Non-Business (12 hours)
Business Elective (9 hours)
Electives (2 Hours)
You may select 2 elective hours from the broad spectrum of university courses. |
Return to: Programs (Graduate and Undergraduate)
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